James Hanrahan BA, MSc, PhD is currently a lecturer in Tourism Management in the School of Business and Social Science at Atlantic TU -Sligo. He has worked as a tour guide, tour operator, tourism manager, tourism entrepreneur, tourism consultant and lecturer in Ireland, New Zealand, Hawaii, Bulgaria, California, and Britain. He has a key set of publications related to sustainable destination management and an established track record in research supervision at PhD level. He continues to work for the public and private sector in tourism planning and development.